Manuel R.
✨ Newly AddedHead of Operations and Finance
Notable Highlight
Founded and scaled Mexico's first online golf store to 5,000+ customers while automating operations with Shopify and QuickBooks, reducing daily tasks by 50% and achieving 40% annual revenue growth.
Experience Summary
EXPERIENCE: Bilingual financial executive with 10+ years of experience across corporate finance, private equity, and strategic operations in Mexico and the U.S. Demonstrated expertise in scaling businesses, M&A, financial leadership, and systems implementation across e-commerce, private equity, and multi-startup portfolios.
Key Achievements
SIGNIFICANT ACHIEVEMENTS: - Founded and scaled Mexico's first online golf store, serving 5,000+ customers and increasing annual revenue by 40%. - Automated logistics, inventory, and invoicing using Shopify, QuickBooks, and Zapier, reducing daily operational time by 50%. - Improved inventory turnover by 25% and reduced procurement costs by 20% through margin analysis and supplier negotiations. - Led financial strategy for private equity portfolios, achieving a 20% portfolio return and completing 2 exits at a 4x multiple. - Reduced startup burn rates by 35% and improved operating margins by up to 17%. - Standardized due diligence and reporting processes, reducing financial deviations by 30% and analysis time by 20%.
Skills
Corporate Finance, Private Equity, M&A, Financial Planning & Analysis, KPI & Reporting Systems, Budgeting & Cash Flow Management, E-commerce Operations, Process Automation, Multicultural Leadership, Tools, Languages
Work Experience
Co-founder
NS · 2018 – Present
- Founded and grew the first online golf store in Mexico, serving over 5,000 customers with an intuitive digital experience and unique trade-in system.
- Automated key processes (logistics, inventory, invoicing) by integrating Shopify, QuickBooks, and Zapier, reducing daily operational time by 50%.
- Managed the entire business cycle: purchasing, sales, customer service, marketing, and financial analysis, enabling a 40% increase in annual revenue.
- Analyzed margins by category, turnover, and LTV, optimizing assortment and promotions to maximize profitability and improve inventory turnover by 25%.
- Expanded the supplier network in the U.S. and Europe, negotiating preferential terms and diversifying the portfolio, reducing procurement costs by 20%.
Vice President of Finance
AP · 2024 – 2025
- Lead the strategy of a private equity firm focused on acquisitions of small companies with high scaling potential.
- Implement a comprehensive reporting system with KPIs, cash flow projections, and budget control, reducing deviations by 30%.
- Analyze over 100 investment opportunities annually, assessing risk, capital structure, and return potential.
- Standardize the due diligence process to assess operational, financial, and market risks, accelerating decision-making and reducing analysis time by 20%.
- Manage key relationships with banks, law firms, and advisors to close deals with hybrid structures.
Chief Financial Officer
FV · 2019 – 2024
- Managed the finances of a private equity fund with a portfolio of five startups in the technology, education, and services sectors, achieving a portfolio return of 20%.
- Supported operational CEOs in pricing strategies, expansion, and professionalization of key areas, improving operating margins by 17%.
- Reduced the burn rate at key startups through strategic recommendations and contract renegotiations, decreasing the burn rate by 35%.
- Completed profitable exits of two portfolio companies through financial and operational management, achieving a 4x exit multiple.
National Sales Manager
KGPM · 2015 – 2019
- Led a multidisciplinary team of more than 15 people in sales, finance, and operations, consolidating the brand's national growth and increasing annual sales by 27%.
- Developed strategic sales plans and strengthened executive relationships with key accounts, increasing customer retention by 10%.
- Implemented a new business value proposition, increasing customer satisfaction by 15%.
- Led financial planning, budget management, and pricing strategies, improving margins and operational efficiency and increasing gross margin by 15%.