Eldon A.

✨ Newly Added

Influencer Marketing Team Lead

Philippines9+ years experience$2,200/mo

Notable Highlight

Led influencer marketing strategy and creator partnerships across YouTube, TikTok, Instagram, and podcasts, scaling campaign execution from concept to delivery with measurable ROI impact.

Experience Summary

Eldon had over four years of experience in influencer and affiliate marketing, working with agencies such as TL and Sof. where he managed end-to-end influencer campaigns across TikTok, Instagram, Facebook, and other digital platforms. His responsibilities included creator sourcing, outreach, contract negotiation, campaign execution, and post-campaign KPI tracking for over 500 brands across industries such as skincare, fashion, jewelry, and e-commerce. He supported both affiliate-driven and flat-fee influencer campaigns, ensuring alignment with brand messaging and performance goals. In his most recent role as Influencer Marketing Team Lead, he oversaw campaign strategy, optimized creator partnerships, and collaborated with clients and cross-functional teams to deliver high-impact influencer initiatives.

Key Achievements

Eldon earned promotion to Team Lead, where he introduced a centralized tracking system using Google Sheets to streamline influencer outreach and campaign coordination. The system reduced duplicate outreach, improved team visibility across campaigns, and enhanced workflow efficiency. By implementing structured tracking and communication processes, he maintained campaign quality and prevented deliverability issues such as spam flagging. He supported large-scale campaigns involving multiple creators and brands, demonstrating ability to manage complex influencer ecosystems. His leadership and process improvements contributed to more organized campaign execution and improved cross-team collaboration.

Skills

LemlistEukaKalodataWoodpeckerGmailSlackTeam managementOperations managementQuality assuranceKPI monitoringSLA monitoringPerformance coachingInfluencer marketingCreator relationsCampaign managementBrand strategySocial media strategyConflict resolutionContract negotiationData analysisProject coordinationEngagement managementClient relations

Work Experience

Influencer Marketing Team Lead

Sof. · January 2025 – March 2026

Directed the influencer marketing team, setting strategy and overseeing all aspects of influencer partnerships and campaigns.
Developed and executed high-level strategies for identifying and engaging top-tier creators that align with brand goals.
Led the planning and optimization of influencer campaigns, ensuring they met business objectives and delivered impactful results.
Collaborated with senior leadership and cross-functional teams to integrate influencer marketing into broader brand initiatives.
Managed relationships with key clients, ensuring their goals and expectations were met with strategic campaign execution.
Oversaw the negotiation of contracts, terms, and pricing with creators to ensure strong, sustainable partnerships.
Monitored industry trends, platform changes, and emerging talent to drive innovative campaign approaches.
Provided mentorship and guidance to the influencer marketing team, ensuring continuous development and alignment with team goals.
Analyzed campaign performance data and provided strategic recommendations to optimize future campaigns and drive growth.

Campaign & Brand Manager

Sof. · April 2024 – Present

Conducted thorough research to identify and assess potential creators for campaigns, ensuring alignment with brand values and objectives.
Reached out to creators, established strong relationships, and facilitated collaboration to ensure campaign success.
Managed the full campaign lifecycle, including planning, execution, and post-campaign analysis.
Collaborated on brand strategies to ensure consistent messaging across platforms and materials, supporting the reinforcement of brand identity.
Acted as the primary point of contact for clients, maintaining clear communication and addressing any concerns or needs throughout the campaign.
Coordinated with internal teams and external partners to ensure seamless campaign execution and timely delivery of assets.
Negotiated terms, pricing, and contracts with creators to ensure mutually beneficial partnerships.
Identified emerging trends in the market and within the creator community to inform future campaign strategies and brand direction.

Advertising Operations Manager

TL · March 2022 – April 2024

Monitored the progress of client projects, maintaining daily communication with creators, agencies, and internal teams to ensure timely delivery and optimal performance.
Led brand outreach efforts, strategically matching brands to content creators across various platforms including YouTube, Facebook, Instagram, TikTok, Twitch, podcasts, and email newsletters.
Oversaw the implementation and delivery of ad campaigns for partner brands, ensuring smooth execution, performance tracking, and reporting on key metrics.
Reviewed content ads across multiple platforms, including YouTube, Facebook, Instagram, TikTok, Twitch, podcasts, and email newsletters, ensuring quality, consistency, and adherence to campaign objectives.
Managed exclusive talent deals, negotiating contracts and ensuring mutually beneficial agreements that align with client goals.
Stayed updated on industry trends, platform algorithm changes, and emerging advertising techniques to inform strategies and enhance campaign effectiveness.
Coordinated with cross-functional teams, including creative, operations, and analytics, to ensure campaigns are delivered effectively and meet client expectations.
Managed the campaign lifecycle from concept to execution, ensuring timely delivery of content, resolving any issues that arise, and delivering on campaign goals.

Assistant Manager for Operations

LHT · Dec 2021 – Apr 2022

Provided day-to-day support and supervision to the team, ensuring smooth operations.
Motivated staff to meet or exceed productivity targets while maintaining high-quality service delivery.
Reinforced program expectations and ensured KPIs were consistently met.
Managed team performance, offering timely and constructive feedback and identifying areas for improvement.
Handled management issues that arose during shifts, ensuring minimal disruptions.
Acted as the primary point of contact for operations engagement, collaborating with various departments.
Designed and implemented monthly engagement activities to boost morale and strengthen team cohesion.
Acted as a liaison for both internal and external teams for program initiatives.
Helped create, launch, and drive critical account initiatives and programs.
Provided input into policies and processes affecting operations.
Managed the allocation of work and reported on team performance, service progress, and any arising issues or hazards.
Coordinated with workforce management to ensure proper staffing levels, handling scheduling for leaves, absences, and attrition.
Arranged schedules to meet service metrics, effectively managing forecasted volumes and call spikes.
Prepared regular reports to track team performance, identify trends, and inform decision-making.
Hired, trained, coached, and evaluated the performance of direct reports to ensure continuous team development.

Operations Team Leader

Acq. · Jun 2020 – Dec 2021

Provided day-to-day support and supervision to the team, ensuring smooth operations and efficient workflow.
Motivated staff to meet or exceed productivity targets while maintaining high service standards, fostering a positive work environment.
Reinforced program expectations, ensuring KPIs were met or exceeded consistently, driving the team toward achieving performance goals.
Managed team performance, offering timely, constructive feedback to encourage personal growth and addressing areas for improvement.
Handled management issues and challenges that arose during shifts, swiftly resolving concerns and ensuring minimal disruptions to operations.
Served as the primary point of contact for operations engagement, effectively coordinating with internal departments.
Designed and executed monthly engagement activities to boost team morale, enhance collaboration, and strengthen team cohesion.
Conducted regular team meetings to review performance, provide updates, and align on priorities.
Identified skill gaps and arranged training sessions to enhance team capabilities and address any areas of weakness.
Acted as a mentor to team members, providing guidance on career development, conflict resolution, and professional growth.
Ensured compliance with company policies, procedures, and quality standards, maintaining a consistent approach to operations.
Monitored team attendance and performance metrics, addressing any issues related to absenteeism or underperformance.
Supported onboarding and integration of new team members, ensuring they received the necessary training and resources.
Collaborated with upper management to report on team performance, share insights, and suggest improvements to workflows and processes.

Operations Team Leader

S•E · Apr 2019 – May 2020

Led and guided the team to ensure consistent performance and achievement of key metrics and targets.
Ensured the team met weekly goals for call monitoring and quality scores, tracking progress regularly.
Conducted coaching and feedback sessions to team members, recognizing strengths and highlighting areas for improvement.
Served as the main point of contact and interviewer during the hiring process, overseeing the recruitment for entry-level positions.
Monitored team activities to ensure alignment with organizational standards.
Collaborated with upper management to report team performance and suggest improvements.
Resolved conflicts and addressed team concerns, maintaining a positive and motivating work environment.

Quality Team Leader

Tel. · Dec 2018 – Feb 2019

Oversaw day-to-day operations of the QA team, ensuring adherence to quality standards and processes.
Set clear weekly goals for the team, defining tasks and performance metrics to track progress and meet objectives.
Actively participated in internal and external meetings, providing input on performance trends and process improvements.
Conducted regular spot checks on the assessments of QAs and Team Leaders, ensuring accuracy and consistency in evaluations.
Provided ongoing coaching and mentoring to QA team members, focusing on professional development, work ethics, and enhancing productivity.
Reviewed and analyzed QA reports to identify potential areas of improvement and implement corrective actions as needed.
Collaborated with other departments to ensure QA processes align with company-wide objectives and customer satisfaction standards.
Developed and delivered training sessions to team members, helping them stay updated on new tools, technologies, and industry best practices.
Ensured compliance with all internal and external standards, policies, and regulations during quality audits and assessments.
Reviewed and addressed any escalated customer concerns or quality issues, ensuring swift resolution and continuous improvement.

Operations Team Leader

Tel. · Oct 2016 – Nov 2018

Oversaw day-to-day operations, ensuring adherence to service level agreements (SLAs) and company standards.
Set clear team goals and aligned them with overall organizational objectives to drive performance.
Monitored team performance regularly, analyzing metrics to identify areas of improvement and implement corrective actions.
Conducted quality audits to ensure customer interactions meet company standards and client expectations.
Identified training needs through performance assessments and provided ongoing coaching to enhance team skills.
Conducted one-on-one meetings with team members to track progress, provide guidance, and set personal development goals.
Motivated the team to achieve targets, recognizing individual and group accomplishments to maintain morale.
Handled escalated customer issues or complaints, ensuring swift resolution while maintaining client satisfaction.
Ensured adherence to company policies, procedures, and compliance regulations during team operations.

Customer Sales Representative

Tel. · Jan 2016 – Sep 2016

Built strong customer relationships by addressing inquiries and providing tailored solutions.
Achieved and exceeded sales targets through effective product promotion and upselling.
Maintained detailed records of customer interactions and transactions for accurate reporting.
Identified customer needs and recommended appropriate products or services.