Touqeer A.
Creative Lead
Notable Highlight
Director of Graphics & Motion Graphics who delivered 3D animations, product visualizations, and brand identity work across government campaigns, e-commerce, and SaaS clients, from character rigging to 360° product renders.
Experience Summary
Creative and versatile Visual Designer with 6+ years of experience delivering high-impact visual solutions across branding, UI/UX, motion graphics, and 3D design. Currently serves as Director of Graphics & Motion Graphics at Adv., leading the creation of engaging ad creatives, social media content, and brand identities for diverse clients. Brought strong expertise in 3D modeling and animation while working as a Senior 3D Artist at CG, producing realistic product visuals and animations for ads and TVCs. Previously contributed as a Motion Graphics Designer at KL, creating animated content to support mobile app growth and digital engagement. Skilled in Adobe Creative Suite, Figma, Blender, and video editing tools, with a solid foundation in design thinking and storytelling. Managed end-to-end creative projects from concept through execution across digital and print mediums. Industries: * Skincare / beauty * E-commerce / D2C ad creative work * Marketing agency client work across perfume, self-care, and herbal products * Public sector / educational media in Pakistan
Key Achievements
* Worked on a government project in Pakistan: an educational cartoon series for children focused on "good touch, bad touch" awareness. * Oversaw visual consistency and designed the content to be interactive rather than instructional.
Skills
* Creative strategy * Graphic design and motion design * Ad creative development * Brand discovery and audience analysis * Competitor analysis, market analysis, and product-market fit assessment * Brand guidelines and cross-platform consistency * Tools: Photoshop, Illustrator, After Effects, Premiere Pro, Trello, Slack, Miro, CapCut, Canva
Work Experience
Director Graphics & Motion Graphics
Adv. · Jan 2024 – Present
- Create attractive visuals for clients including ad graphics, motion graphics, social media posts, web banners, packaging designs, and printables.
- Develop visuals designed to attract customers and grow organically on social media.
- Build brand identity for different brands.
Senior 3D Artist
CG · 2023 – 2024
- Create realistic product 3D models and animations designed to attract more customers.
- Develop animations for ads and TVCs.
Motion Graphic Designer
KL · 2022 – 2023
- Develop motion graphics from scratch for social media posting.
- Animate characters, UI, and graphic elements to support organic growth.