Stephany V.
UX/UI & Graphic Designer
Compare at US rates $21,600/mo?
Notable Highlight
Led end-to-end UX design for complex platforms and DTC brands, from user research through high-fidelity Figma prototypes. Proficient in Design Thinking, design systems, A/B testing, and responsive web design across Shopify, WordPress, and Wix.
Experience Summary
Stephany is a UX/UI and Graphic Designer with 5+ years of experience across digital product design, web experiences, e-commerce, brand identity, and visual communication. She has led end-to-end design projects from user research and problem definition through wireframing, prototyping, design systems, testing, implementation, and optimization. Her experience includes working with startups, agencies, and international clients across the U.S. and LATAM, collaborating closely with stakeholders, marketing teams, developers, copywriters, and other designers. Stephany has demonstrated project-level design leadership and art direction, taking ownership of complex UX projects, defining design direction, presenting and defending design decisions, and coordinating creative deliverables across multidisciplinary teams. She has provided art direction for LATAM Airlines campaigns, coordinating designers and copywriters while maintaining visual consistency and strategic alignment. She has also established organized Figma design systems, documented interaction and animation behaviors for developers, and managed projects against deadlines while balancing user needs, business objectives, technical considerations, and visual quality. Her background combines strategic UX thinking with strong hands-on design execution, allowing her to guide projects from research and strategy through final delivery. She is experienced in presenting design proposals to clients and stakeholders, incorporating feedback, and communicating design rationale clearly. Her collaborative and adaptable approach, combined with experience across UX/UI, graphic design, branding, and art direction, positions her well for a hands-on Design Team Lead environment.
Key Achievements
- Led the UX design of a complex internal platform and BI dashboard for GoMind, improving clarity, structure, usability, and navigation across complex data and workflows.
- Conducted a comprehensive UX audit for Green Tomato Market, identifying abandonment and friction points through behavioral data, analytics, and heatmaps, then redesigning product, cart, mobile, and checkout experiences.
- Designed a conversion-focused landing page for Scobucha, balancing brand storytelling, visual identity, usability, and DTC conversion objectives.
- Led the UX and information architecture for MW, creating distinct user journeys for clients and talent and improving the overall navigation experience.
- Led art direction for LATAM Airlines campaigns, ensuring consistency across visual communications and coordinating production with designers and copywriters.
- Developed and maintained Figma-based design systems, including organized components and documented interaction/animation behavior to facilitate developer handoff.
- Delivered UX/UI projects across websites, mobile applications, dashboards, B2B/B2BC platforms, and e-commerce experiences.
- Developed brand identities and visual systems from the ground up, including logos, brand guidelines, packaging, digital assets, and marketing materials.
Skills
Work Experience
UX/UI & Graphic Designer
MFB · Apr 2025 - Present
- Identify pain points and improve user experience, user psychology, and information architecture through UX/UI web and landing page design.
- Create prototypes in Figma, from wireframes to high-fidelity designs, ensuring visual consistency, typography, visual hierarchy, responsive design, A/B testing, growth marketing scaling direct-to-consumer (DTC), and alignment with client objectives.
- Develop web design on WordPress.
- Design graphic elements consistent with brand identity.
- Collaborate with the Marketing team, Designers, and Stakeholders to analyze statistics and search engine rankings and identify opportunities to improve the digital product.
UX Designer Specialist
MW · Jun 2025 - Feb 2026
- Identify pain points and improve user experience through UX/UI web and landing page design using Design Thinking and user psychology principles.
- Create prototypes in Figma, from wireframes to high-fidelity designs, ensuring visual consistency, typography, visual hierarchy, responsive design, A/B testing, growth marketing scaling direct-to-consumer (DTC), and alignment with client objectives.
- Develop web design on various platforms: Shopify, WordPress, Wix.
- Manage comprehensive projects to defined deadlines in English and offer tailor-made solutions across various sectors.
- Recognized as "Virtual Assistant of the Month" by the company for performance and commitment to international projects.
Art Director
MCW · Aug 2025 - Sep 2025
- Lead artistic direction for paid advertising campaigns, ensuring consistency with the visual identity of LATAM Airlines.
- Define and apply information hierarchy to guarantee clear and effective messages in each design piece.
- Design efficient and understandable visual compositions optimized for different digital channels (social media, banners, etc.).
- Coordinate production of graphic and digital pieces in collaboration with designers and copywriters, balancing aesthetics and functionality.
UX/UI Designer
GMWSH · May 2025 - Aug 2025
- Lead UX complex internal platform design projects, from research (Design Thinking), user psychology, and real data analysis to final interface delivery (Design System).
- Conduct stakeholder interviews, surveys, A/B testing, and behavioral analysis to define real user needs.
- Design navigation flows, wireframes, and interactive prototypes with organized Figma systems and document animation behaviors for developers.
- Design responsive interfaces for dashboards and B2B and B2BC platforms.
- Ensure visual consistency, usability, and accessibility across all designed products.
- Communicate clear and coherent visual proposals and present deliverables with strategic and aesthetic justification.
UX/UI Designer
SE · Jun 2022 - Present
- Lead UX digital design projects from user research (Design Thinking) to final interface delivery.
- Conduct interviews, surveys, A/B testing, and behavioral analysis to define real user needs.
- Design navigation flows (Design System), wireframes, and interactive prototypes with organized Figma systems and document animation behaviors for developers.
- Design responsive interfaces for mobile applications, administrative dashboards, and websites.
- Ensure visual consistency, usability, and accessibility across all designed products.
- Communicate visual proposals to clients and present deliverables with strategic and aesthetic justification.
Graphic Designer
BD · Apr 2023 - Aug 2023
- Participate in branding projects from the initial stage, including naming, visual identity, logo design, and brand manual development.
- Design graphic pieces for various formats (merchandising, institutional stationery, packaging, social media).
- Apply strategic guidelines defined by the agency based on market research and target audience analysis.
- Collaborate on visual proposals for new product launches, ensuring consistency with brand personality.
- Adapt designs for different physical and digital media, maintaining visual quality standards.
- Contribute to complete visual development of new brands from scratch, delivering graphic proposals aligned with client business objectives.
- Receive feedback from design team and creative direction to strengthen technical skills, visual judgment, and professional experience in collaborative environments.
- Support visual development of corporate products and materials, such as welcome kits, office supplies, and promotional materials, ensuring alignment with brand values.
Graphic Designer
CCC · Aug 2022 - Dec 2022
- Design visual content for social media, internal presentations, institutional graphic material, and banners for corporate events.
- Adapt graphic elements according to each client's visual identity and the team's communication objectives.
- Collaborate with the communications team to generate visual content aligned with internal and external campaigns.
- Develop graphic elements for training, reports, and corporate documents.
- Participate in planning meetings to define creative and visual approaches for materials.
Graphic Designer
CS · Jan 2017 - Sep 2017
- Design personalized invitations for social events such as weddings, baptisms, and birthdays, adapting each design to the client's style and event theme.
- Create printed and digital graphic pieces, including envelopes, cards, labels, and complementary decorative elements.
- Coordinate deliveries and production with local suppliers, ensuring quality and meeting deadlines.
- Develop unique invitations reflecting the style of each celebration, receiving positive client feedback for quality and originality.
- Combine creativity and organizational skills in a family-oriented and dynamic environment, maintaining productivity despite operational limitations.
- Strengthen adaptability and empathy by working directly with clients on visual interpretation of personal and emotional ideas.
Graphic Designer
a previous company · May 2014 - Oct 2015
- Manage corporate visual identity and branding for a coffee shop.
- Develop graphic design assets for digital and print marketing materials.
- Ensure brand consistency across all visual communications.
- Collaborate with marketing and business teams to support promotional campaigns.
- Apply graphic design principles, typography, color, and layout to strengthen brand presence.