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Activate Talent

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Luisa V.

UX/UI Designer | Shopify Expert

Brazil4+ years experience$5,200/mo

Notable Highlight

Internationally recognized UX/UI designer specializing in Shopify e-commerce design for cosmetics, fashion, beauty, and pet brands, combining CRO analysis with responsive interface design.

Experience Summary

UX/UI Designer with 4+ years of experience designing e-commerce platforms, specializing in Shopify customization and responsive interface design. Expertise includes CRO analysis, high-fidelity prototyping, design systems, and user experience optimization across Fashion, Beauty, Cosmetics, and Food & Beverages.

Key Achievements

- Specialized in designing Shopify storefronts and eCommerce experiences for international brands across multiple consumer categories. - Built responsive Shopify website designs and custom user interfaces for DTC brands worldwide. - Conducted CRO audits and UX analyses to identify friction points and optimization opportunities within the customer journey. - Designed and supported A/B testing initiatives to improve conversion performance. - Created responsive wireframes, user flows, and high-fidelity prototypes for eCommerce experiences. - Developed Shopify-focused design systems and responsive layouts suitable for developer handoff. - Designed email marketing assets for Klaviyo campaigns to support customer acquisition and retention efforts. - Built experience across Beauty, Cosmetics, Health & Wellness, Supplements, Fashion, and Food & Beverage industries.

Skills

FigmaShopifyHigh fidelity prototypesCROUI DesignResponsive designInterface design for e-commerceUser flow architectureDesign systemsDigital illustrationUX/UI analysisAdobe IllustratorAdobe PhotoshopHTML/CSSWireframingPrototyping

Work Experience

UX/UI Designer & User Experience Analyst

CG · Jan 2025 – Present (Freelancer)

  • Work for an international company on UX/UI design projects worldwide.
  • Design responsive e-commerce interfaces for international companies across Fashion, Decor, Electronics, Supplements, Wellness, and Department Stores sectors.
  • Create responsive wireframes.
  • Develop prototypes and map user journeys.
  • Analyze conversion rate (CRO) and user experience on websites.

UX/UI Designer | Shopify Expert

CB · Aug 2025 – Present

  • Design responsive user interfaces for e-commerce websites worldwide.
  • Customize Shopify themes and build custom themes.
  • Create custom web designs for e-commerce brands.
  • Design emails on Klaviyo.
  • Conduct CRO audits and user experience analysis.
  • Create designs for A/B testing.

Sourced by Daniel Zapata