Anna R.
✨ Newly AddedSenior Operations Project Manager
Notable Highlight
Managed organizational P&L, RM in revenue with 20% net liquid margin in 2025. Current target: M for 2026 at 14% margin. PMP Exam Scheduled: August 2026
Experience Summary
Anna is an Operations Manager and Project Manager with over 4 years of experience leading cross-functional projects, operational workflows, and client delivery for a creative agency serving international brands. She operates in a hybrid PMO and Operations Management capacity, overseeing the full project lifecycle from planning and resource allocation to vendor coordination, execution, and stakeholder management. Her portfolio includes globally recognized brands such as Nike, Bershka, Zoop (an iFood payments partner), luxury retail clients, and major experiential marketing campaigns including Rock in Rio. Anna brings a hands-on project management approach, working closely with internal teams, vendors, suppliers, and clients to ensure projects are delivered on time, within scope, and aligned with business objectives. She has supported DTC and e-commerce initiatives, including Shopify projects, CRM and SRM workflows, conversion-focused customer journeys, and email and SMS marketing operations. Her technical proficiency complements her operational expertise, with working knowledge of Python, SQL, and R for data analysis and reporting, and proficiency with AI tools such as Claude, ChatGPT, and Gemini to improve productivity, documentation, project planning, and strategic decision-making. Project Management - ClickUp - Asana - Notion AI Tools - Claude - ChatGPT - Gemini Technical - Shopify - Python - SQL - R
Key Achievements
- Managed end-to-end delivery of projects for internationally recognized brands including Nike and Bershka. - Oversaw all agency projects in a hybrid PMO and Operations Manager capacity, coordinating multiple clients, stakeholders, vendors, and internal teams simultaneously. - Delivered one of the agency's most successful campaigns for Bershka, contributing to a high-profile brand activation. - Led the execution of a branded experiential activation for Rock in Rio, coordinating vendors and project delivery from planning through execution. - Managed projects across fashion, retail, fintech, luxury shopping, and consumer brands, demonstrating adaptability across industries. - Supported Shopify implementation projects and DTC customer journey initiatives, including CRM workflows, conversion pipelines, and lifecycle marketing operations. - Leveraged AI tools to streamline project planning, documentation, communication, reporting, and operational efficiency. - Applied technical skills in Python, SQL, and R to support data analysis and business reporting, bridging operational management with data-driven decision-making. - Built strong relationships with clients, suppliers, and cross-functional teams, consistently delivering projects within deadlines and business objectives.
Skills
Project & Operations Management, Project Management, PMO Management, Operations Management, Project Planning, Project Execution, Cross-Functional Leadership, Stakeholder Management, Resource Planning, Risk Management, Process Improvement, Workflow Optimization, Vendor Management, Supplier Management, Client Relationship Management, Budget Coordination, E-Commerce & Marketing Operations, Shopify, E-Commerce Operations, CRM, SRM (Supplier Relationship Management), Email Marketing Operations, SMS Marketing, Conversion Funnel Management, Customer Journey Optimization, Data & Analytics, SQL, Python, R, Data Analysis, Reporting, Dashboard Creation, Business Insights, AI & Productivity, Claude, ChatGPT, Gemini, AI Prompt Engineering, AI Workflow Optimization, AI-Assisted Documentation, Process Automation, Collaboration & Communication, Client Communication, Executive Stakeholder Management, Team Leadership, Cross-Functional Collaboration, International Project Coordination, Change Management, Agile Project Coordination, ClickUp, Asana, Notion, Marketing Operations, Business Process Optimization, KPI Tracking, Performance Reporting, Operational Excellence, Strategic Planning, Project Governance, Timeline Management, Task Prioritization, Workflow Automation, Business Intelligence, Data-Driven Decision Making, Customer Experience Optimization, Digital Operations, Executive Reporting, Continuous Improvement, Remote Team Collaboration
Work Experience
Operations Manager & Project Development Manager
GS · Rio de Janeiro, Brazil · Jun 2023 – Present
- Independently manage multiple complex projects simultaneously — owning scope, timelines, deliverables, and budgets from kickoff to final delivery.
- Develop and maintain detailed project plans, milestone tracking, and progress reports aligned to client objectives and internal OKR cycles.
- Prepare and deliver internal project reports, meeting recaps, and stakeholder presentations that keep all levels of the organization aligned.
- Facilitate cross-team workshops and weekly meetings — setting agendas, driving decisions, and documenting outcomes for stakeholder distribution.
- Manage all project documentation and ensure structured information flow across creative, strategy, copy, design, and production teams.
- Proactively identify scope changes, risks, and blockers — resolving them before they impact delivery timelines or budget.
- Drive continuous process improvements — standardized 100% of agency internal processes including SOPs, sprint cadences, and approval frameworks.
- Act as primary day-to-day point of contact for clients and internal teams — translating client needs into clear briefs and maintaining alignment throughout delivery.
- Led Nike Brazil multi-team delivery across simultaneous campaign briefs — managed scope, timelines, creative reviews, and stakeholder sign-off at every stage.
- Owned end-to-end regional campaign operations for Waze; served as primary bridge between client and cross-functional internal teams across creative, strategy, and production.
- Managed Bershka concurrent content and design production cycles, overseeing quality, revision rounds, and final delivery to brief.
- Managed organizational P&L — RM in revenue with 20% net liquid margin in 2025; current target RM for 2026 at 14% margin.
- Grew active client base from 6 to 8 concurrent accounts; maintained 100% retention across all accounts year-over-year.
- Managed project-level budgets and resource allocation across all active accounts, flagging and resolving margin risks in real time.
- Owned full-cycle hiring and onboarding for 15% of total company headcount — built the intake, screening, and ramp-up process including all documentation from scratch.
- Mentored junior team members on project management practices, communication standards, and client-facing skills.
- Built and maintained the agency's internal knowledge base — onboarding materials, process documentation, and operational playbooks still in active use.
- Managed team backlogs and sprint planning via Notion, Asana, Monday.com, ClickUp, and Google Workspace.
Project Director
EJ · Rio de Janeiro, Brazil · Feb 2023 – Jun 2023
- Led the project management team and co-defined service strategy with marketing and commercial leads to hit annual revenue targets.
- Facilitated cross-functional team meetings and workshops; implemented Gartner Q12 methodology to systematize NPS tracking and improve satisfaction processes.
- Coordinated strategy and OKR alignment across all manager tracks, ensuring execution consistency and information flow.
Project Manager
EJ · Rio de Janeiro, Brazil · Oct 2022 – Feb 2023
- Managed consulting engagements across marketing strategy, digital marketing, and market research — acting as primary client liaison and team coordinator.
- Prepared project documentation, status reports, and stakeholder presentations throughout each engagement lifecycle.
Social Media Strategist (Intern)
CSS · Rio de Janeiro, Brazil · Sep 2021 – Mar 2022
- Developed content strategy, brand positioning, tone of voice guidelines, and editorial calendar for an independent creative brand.
Administrative Volunteer
INCI · Rio de Janeiro, Brazil · 2018
- Organized and maintained patient and volunteer databases; translated institutional documentation into English.