Notable Highlight
15+ years of product management experience across fintech, payments, SaaS, analytics, AI, and logistics. Led delivery of an AI-powered workflow automation platform that reduced manual operations by 60%.
Experience Summary
Senior Product Manager with 15+ years of experience leading product strategy, roadmap execution, and cross-functional delivery across fintech, SaaS, payments, AI, analytics, and logistics. Built web and mobile products, managing end-to-end product lifecycles, writing detailed PRDs, defining product requirements, and collaborating with engineering, design, data, and executive stakeholders. Delivered AI-powered products, workflow automation, analytics platforms, payment solutions, onboarding/KYC systems, and enterprise digital products across global markets including the US, Europe, Asia, and the GCC/MENA region.
Skills
* Product Management * Product Strategy & Roadmaps * Product Ownership * Agile / Scrum * PRDs & Product Documentation * AI Product Development * Workflow Automation * Mobile & Web Applications * FinTech * Payments * KYC & Onboarding * SaaS * Analytics & Business Intelligence * Enterprise Software * Logistics * SQL * Power BI * GA4 * HubSpot * Jira * Azure DevOps * ChatGPT * Claude * Gemini * Figma * Lovable * Claude Design * Miro * FigJam * n8n * Zapier * Claude MCP * Word
Work Experience
Senior Product Manager
AA · Remote · Jun 2024 – Present
- Own end-to-end delivery of AI-powered workflow automation module (LLM-based agents)—defined strategy, roadmap, MVP scope, and shipped within 6 sprints, reducing manual operations by 60%.
- Write clear, build-ready PRDs including API contracts, payload definitions, authentication flows (OAuth2/API Keys), and fallback logic for engineering.
- Design architecture flows between Azure Data Factory, PostgreSQL, HubSpot, and third-party APIs (SeaRoutes), improving data reliability by 40%.
- Conduct SQL-based analysis and funnel reviews to identify activation drop-offs, increasing product adoption by 45% through UX and onboarding optimizations.
- Partner with Engineering and Design to ship high-impact features, cutting clarification loops by 40% via structured documentation.
- Build observability dashboards (Power BI) to monitor feature adoption, error rates, and system reliability—reducing downtime by 40%.
- Introduce outcome-based prioritization (Impact × Feasibility × Data Readiness), enabling faster decision-making and eliminating 30% low-value backlog items.
- Operate in a fast-paced, high-ownership remote setup—shipping, measuring, iterating continuously.
- Own the roadmap for analytics and reporting capabilities, partnering with business stakeholders to define KPIs, prioritize insights, and improve executive decision-making.
Senior Product Owner / Senior Business Analyst
TFO · Remote · Aug 2021 – Jun 2024
- Define product strategy and roadmap for onboarding, KYC, payments, and insights modules used by high-net-worth clients and advisors.
- Reduce onboarding time by 40% by redesigning user flows, integrating multi-API KYC systems, and simplifying friction-heavy journeys.
- Build executive dashboards using SQL, Power BI, GA4, and HubSpot to measure product adoption, onboarding performance, customer behavior, and business KPIs, enabling data-driven product decisions.
- Write structured PRDs covering API payloads, authentication logic, mobile (Flutter) and web (React) integrations.
- Partner closely with Engineering, Compliance, Design, and Marketing to ensure fast shipping with regulatory alignment.
- Run A/B tests and structured experiments to validate features before scaling—improving verification success rates by 35%.
- Kill low-impact features early based on data insights and business impact modeling.
Product Owner – Digital Advisor
a previous company · Remote · Jan 2017 – Jul 2021
- Lead global digital platform initiatives across 20+ markets, aligning product roadmaps with business goals, compliance standards, and customer experience KPIs.
- Direct enterprise CMS migrations in Adobe Experience Manager (AEM), overseeing the transition of 50k+ content assets from legacy systems; reduce content build time by 40% while ensuring regulatory audit readiness.
- Design and govern AEM component and template strategy, enabling reusable modules, consistent branding, and accelerated deployment of multilingual sites.
- Partner with UX/UI teams to deliver wireframes, prototypes, and design systems within AEM, improving user journeys and ensuring accessible, scalable experiences.
- Implement SEO, personalization, and analytics frameworks (Adobe Analytics, SEMrush), improving discoverability and engagement across regional sites.
- Establish accessibility standards for AEM-managed pages, ensuring compliance and retrofitting legacy content to meet WCAG requirements.
- Facilitate Agile adoption: manage Jira backlogs, prioritize epics and user stories, and coach squads on Agile ceremonies to deliver high-value features.
- Introduce data governance and audit frameworks (metadata tagging, version control, automated validations), improving transparency, compliance, and CMS scalability.
Digital Project Manager / Team Lead / Web Specialist
AS · Jul 2014 – Sep 2017
- Deliver enterprise-level digital marketing projects end-to-end—from planning to stakeholder handoff.
- Lead feasibility assessments, document business requirements, and manage cross-team coordination.
- Develop content workflows, dashboards, and reporting infrastructure for marketing execution.
- Manage risks, dependencies, and QA processes for high-visibility implementations.
Software Developer
AI · Oct 2009 – Jul 2014
- Build and deploy internal tools and enterprise applications; lead enhancements on legacy systems.
- Contribute to QA automation, system upgrades, and user training initiatives.