Mandy R.
Co-Founder & Director
Compare at US rates $21,000/mo?
Notable Highlight
Brought over 32 years of marketing experience to the agency alongside Tayla Swanepoel. The agency specialized in creating tailored marketing strategies and delivering personalized service to help businesses grow through authentic brand communication and long-term partnerships. Services spanned digital marketing, social media management, paid advertising, branding, graphic design, web development, AI-powered solutions, digital analytics, and IT infrastructure. The agency combined creative expertise with emerging technologies, including custom AI workflows and GPT model development, to deliver innovative, data-driven marketing solutions. Recognized with multiple national and international awards between 2023 and 2025, the agency built a reputation for professionalism, responsiveness, and measurable results, supported by long-standing client relationships and consistently positive testimonials.
Experience Summary
Mandy is a marketing strategist and entrepreneur with over 32 years of experience in digital marketing, brand development, and creative services. She is the co-founder of Maraschino Marketing Collective, a KwaZulu-Natal-based agency she runs alongside Tayla Swanepoel. Mandy specializes in building authentic, tailor-made marketing strategies for businesses across multiple industries, including hospitality groups, retail brands, real estate agencies, and SMEs. Her agency delivers end-to-end services encompassing paid advertising, graphic design, web development, generative AI solutions, and digital analytics.
Key Achievements
Maraschino Marketing Collective accumulated an impressive award record under Mandy's leadership, including Email Marketing & Web Design Agency of the Year 2025 - South Africa (Corporate Vision Global Business Awards), Best Brand Development Marketing Agency 2025 (GBI Magazine Global Business Insight Awards), Best Digital Marketing Team 2024 - South Africa (Media Innovator Awards), and Most Innovative Digital Marketing Agency 2024 (African Excellence Awards). Mandy was recognised as North Coast Business Woman of the Year 2024, KZN Top Business Women 2023, recipient of the 2023 Wonder Woman Award, and winner of Corporate Vision's Best Digital Marketing Agency 2023 in KwaZulu-Natal. The agency retained long-term clients including First Group Hotels & Resorts, Lew Geffen Sotheby's International Realty, and Hops Ballito, with one client relationship spanning over 20 years.
Skills
Brings hands-on experience across Digital Marketing Strategy, Social Media Management, Content Creation and Curation, Brand Identity Development, Marketing Strategy and Implementation and Customer Engagement and Community Building. Also works across:
- Meta Ads
- Instagram Ads
- LinkedIn Ads
- TikTok Ads
- Google Ads
- Search Campaigns
- Lead Generation
- Lead Funnel Strategy
- Landing Page Design
- Conversion Optimisation
- Audience Targeting and Retargeting
- Budget Management and Media Planning
- Campaign Reporting and Performance Optimisation
- Logo Design and Brand Identity
- Graphic Design
- Print Materials Design
- Social Media Graphics and Templates
- Packaging Design
- Publication Design
- Brand Style Guides
- Generative AI
- Custom AI Workflows
- GPT Model Building and Training
- AI-Powered Development
- Website Design and Development
- WordPress
- Cloudflare Security Management
- Domain Registration and Management
- Web Hosting
- Digital Analytics
- Performance Tracking
- UX Optimisation
- Business Metrics Analysis
- VPS Hosting
- Cloud Architecture
- IT Consulting
- SEO