Zalfaa N.

TikTok Affiliate Manager US & EU Market

Indonesia3+ years experienceAvailable now$3,500/mo

Compare at US rates $10,500/mo?

AI Experience

🤖 ChatGPT - Drafts affiliate articles end to end, including embedded links and product images.

Notable Highlight

Managed 100+ influencers and led end-to-end KOL strategies across US and EU markets, driving seasonal campaigns that boosted engagement and sales growth. Works hands-on with ChatGPT - the AI Experience section above has the examples.

Experience Summary

Marketing communication specialist with a Master's degree and 3+ years of professional experience managing influencer partnerships and affiliate campaigns for global brands including Amazon and TikTok. Expertise spanned KOL strategy, creator recruitment, campaign optimization, and cross-functional team collaboration across US and European markets.

Key Achievements

Built and managed a network of 100+ micro, macro, and celebrity influencers, implementing a KOL tiering and scoring system that drove measurable increases in engagement and sales attributed to KOL content.

Skills

TikTok Shop affiliate managementKOL partnership strategyinfluencer recruitmentcampaign developmentperformance analyticsAmazon marketingaffiliate marketingcreator relationscontent guidelinesbudget managementFTC compliancedata-driven reportingcross-regional coordinationbrand positioning

Work Experience

TikTok Affiliate Manager US & EU Market

a previous company · Bolivia, South America · Mar 2025 - Present

Identify, recruit, and onboard TikTok creators and affiliates across the US and EU markets.
Build and maintain strong relationships with creators, agencies, and affiliate partners.
Manage end-to-end affiliate campaigns, including outreach, negotiations, product seeding, and performance tracking.
Develop and optimize commission structures, incentive programs, and promotional campaigns to maximize GMV and ROI.
Monitor affiliate performance metrics such as views, engagement, clicks, conversions, revenue, and GMV.
Analyze campaign results and provide actionable insights to improve affiliate performance and sales growth.
Source high-potential creators through TikTok Shop Affiliate Center, social media, competitor analysis, and creator databases.
Coordinate product sampling and ensure timely delivery to affiliates and creators.
Create campaign briefs, content guidelines, and promotional materials for affiliates.
Stay up-to-date with TikTok trends, viral content formats, and market developments in the US and EU.
Collaborate with marketing, e-commerce, and brand teams to align affiliate activities with overall business objectives.
Forecast campaign performance and prepare regular reports for management.
Manage affiliate budgets and ensure cost-effective creator partnerships.
Negotiate collaboration terms, commission rates, and content deliverables with creators.
Ensure affiliate content complies with TikTok policies, FTC regulations, and local advertising guidelines.

KOL Specialist for Amazon & TikTok US & EU Market

YTMI · Jakarta, Indonesia · Jun 2025 - Jun 2026

Oversee the identification, selection, and management of key opinion leaders across the US and European markets.
Maintain professional relationships with high-performing creators, ensuring all collaborations align with brand standards, compliance guidelines, and strategic objectives.
Design and execute data-driven influencer marketing campaigns tailored to regional audience insights.
Align content direction with overall brand positioning to effectively increase visibility, engagement, and sales performance across Amazon and TikTok platforms.
Conduct comprehensive analysis of campaign performance metrics, including engagement rates, conversion data, and audience growth.
Deliver detailed performance reports and strategic recommendations to optimize future marketing initiatives and maximize return on investment.
Collaborate with internal marketing, creative, and analytics teams to ensure cohesive brand messaging across diverse markets.
Adapt strategies to regional trends and consumer behaviors while maintaining consistency with the company's global communication framework.
Establish and maintain long-term partnerships with key influencers and agencies to strengthen brand presence in target markets.
Support the expansion of brand awareness and customer acquisition initiatives across international markets through effective influencer-driven campaigns.

Manager KOL Specialist

GM · South Tangerang, Indonesia · Oct 2023 - Jun 2025

Lead and manage end-to-end KOL (Key Opinion Leader) strategies to boost brand visibility and engagement across social media platforms.
Build and nurture long-term relationships with over 100+ micro, macro, and celebrity influencers aligned with brand values.
Oversee influencer recruitment, contract negotiation, content planning, performance analysis, and campaign optimization.
Collaborate cross-functionally with marketing, creative, and product teams to align KOL activations with broader brand campaigns.
Develop data-driven reports to evaluate KOL ROI, engagement, reach, and conversion metrics using tools like Affiliate Partner Center.
Launch seasonal campaigns that generate sales increases and growth in engagement attributed to KOL content.
Manage a team of junior KOL specialists and external KOL agencies to ensure smooth execution and consistent brand messaging.
Implement a KOL tiering and scoring system to strategically allocate budget and track influencer performance.

Brand Ambassador Services Internship

BMP · Jakarta, Indonesia · Jan 2023 - Jun 2023

Provide explanations to visitors and stakeholders.
Point directions to service locations.
Assist people with disabilities.

KOL Specialist

IPG · Jakarta, Indonesia · Aug 2022 - Sep 2023

Record potential KOLs in accordance with the company's market requirements.
Manage communication and build relationships with media and KOL partners.
Create and archive administrative documents for cooperation with media and KOL.
Evaluate and analyze the results of cooperation with KOL.
Contribute ideas and concepts for marketing campaigns with media and KOL to ensure results align with company targets.

KOL Specialist - Internship

PKD · Jakarta, Indonesia · Sep 2022 - Oct 2022

Manage communication and build good relationships with media, KOL, and third-party agencies for joint collaboration on campaigns.
Research and identify KOL on various digital platforms to build a strong brand experience.
Reach out and build KOL network for various product categories on social media, especially for TikTok live and e-commerce.
Implement engagement campaigns by coordinating with KOL regarding their requirements, timeline, and work results.
Provide accurate time estimates for KOL marketing campaigns.
Analyze and monitor KOL performance.

Public Relations - Internship

TBI · Jakarta, Indonesia · Aug 2022 - Oct 2022

Develop PR strategies and campaigns.
Prepare press releases, keynote speeches, and promotional material.
Build positive relationships with stakeholders, media, and the public.
Seek opportunities for partnerships, sponsorships, and advertising.
Prepare and submit PR reports.
Manage PR issues.

Personal Assistant

BSJ · Tangerang Selatan, Indonesia · Nov 2021 - Mar 2022

Manage the schedule for student and solve all problems at school.
Reply to emails from school.
Check the finances for students monthly.

Private Teacher

PLMZ · Jakarta Selatan, Indonesia · Jan 2021 - Feb 2022

Teach English to students in International School or Public School settings.
Instruct grammar, writing, listening, and speaking skills.

Model & Actor

LIESFPB2 · Jakarta, Indonesia · Jan 2020

Perform as a model and actor for a short film.

Production Manager

BTBT · Jakarta, Indonesia · Sep 2019 - Jan 2020

Manage the event for a university event.
Create a proposal and final report about the event.
Monitor ongoing all crew-prepared presentations for performance.

Crew

IE · Jakarta, Indonesia · Oct 2018 - Nov 2018

Create a rundown for a 3-day event.
Manage the financial budget for the event.
Assist the artist with English-Indonesian translation.