Grace G.
✨ Newly AddedGraphic Designer / Video Editor
Compare at US rates $10,800/mo?
AI Experience
Notable Highlight
13+ years in design. Produced up to 30 paid-social video and static ads per week for Meta and TikTok across 8 clients. Former Lead Designer for 3 US DTC dancewear apparel brands. Works hands-on with CapCut AI - the AI Experience section above has the examples.
Experience Summary
Grace is a Senior Graphic Designer, Video Editor, and 2D Animator based in Mexico City with 13+ years of design experience. She holds a Master's in Design from the University of Leeds and a Bachelor's in Design and Visual Communication from UNAM. She currently works for a US marketing agency, producing paid social ads for Meta and TikTok across 8 nonprofit sweepstakes clients. She edits UGC and testimonial videos and designs static ads from scratch, delivering multiple iterations per campaign in 9:16 and 4:5 formats. Previously, she spent 3.5 years as Lead Graphic Designer and 2D Animator for 3 US DTC and wholesale dancewear brands-Art Stone, Costume Gallery, and Motionwear-creating social content, Reels animations, catalogs, email campaigns, and web banners, primarily organic with some paid work. She has also designed ads and digital assets for e-commerce and tech brands including VP, Kaspersky, ESET, and Blizzard.
Key Achievements
Grace produced up to 30 creatives per week (typically 15-30, mixing video and static) across 8 concurrent paid social clients. She delivered hook-testing iterations with different openings for each video and built every static from scratch, with variations designed to fit both 9:16 and 4:5 formats. At BS, she introduced animation into the brands' static designs for Meta Reels and established the visual identity for each year's dancewear collections, coordinating junior designers to maintain consistency across channels. Earlier in her career, she created paid digital and print ads, retail web banners (Best Buy, Walmart, Liverpool), and packaging for major tech brands.
Skills
Brings hands-on experience across Video Editing, Static Ad Design, UGC Video Editing, Paid Social Creative (Meta and TikTok), Creative Iterations and Hook Variations and Motion Graphics and 2D Animation. Also works across:
- Typography and Layout
- Photo Retouching and Manipulation
- Adobe Premiere Pro
- Adobe After Effects
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Adobe Animate
- CapCut
- Canva
- Figma
- Email and Web Banner Design
- DTC Apparel (Dancewear)
Work Experience
Graphic Designer / Video Editor
MM · US (Remote) · January 2026 - Present
- Design static ads for digital sweepstakes' paid social media campaigns for nonprofit organizations.
- Edit user-generated content (UGC) videos into engaging reel and feed format paid social media ads.
- Create animations in feed and reel formats to provide dynamism to static ads or simplify video content.
- Produce multiple creative iterations for static, video, and animation assets optimized for platforms such as Meta and TikTok to improve ad engagement and campaign performance.
Branding Designer
GRS · Freelance · September 2025 - Present
- Design branding and UI for an emerging roller skate shop.
- Create logotype and branding design along with prototype development for the online shop in Figma.
Lead Graphic Designer / 2D Animator
BS · US (Remote) · October 2021 - March 2025
- Led graphic design and 2D animation for three DTC and wholesale danceware brands: Art Stone, Costume Gallery, and Motion Wear, and textile brand Robert Allen.
- Implemented animations to static designs for Meta reels to emphasize dancer movement.
- Created annual catalogs (print and digital) for each brand, establishing visual aesthetic direction for all design assets throughout launch years.
- Coordinated junior designers to maintain brand consistency across each year's collections.
- Developed and designed weekly email campaigns built on Mailchimp for DTC and wholesale databases.
- Produced static posts, professional animations, and video editing for social media organic content to generate engagement within the dance community across the US, primarily teachers and students.
- Created and refreshed responsive web banners monthly for each brand's website.
- Executed advanced photo manipulation and retouching for danceware and textile brands.
Multimedia Designer
VP · Mexico City / Spain · January 2018 - October 2021
- Designed multimedia assets for a wine and gourmet products e-commerce company operating wine bars and restaurants in Mexico and Spain.
- Created and refreshed responsive web banners monthly for Mexico and Spain websites.
- Designed weekly email newsletters for Mexico and Spain.
- Developed annual layout design for print and digital holiday catalogs for Mexico and Spain.
- Produced 2D animated graphics about wine for paid and organic Facebook and Instagram reels.
- Designed infographics and ads for social media.
- Created print design for bar interiors including murals, posters, promo banners, and wine six and four pack packaging.
- Updated menu designs weekly and monthly.
Graphic Designer
a previous company · Mexico City · September 2013 - September 2017
- Designed print and digital assets for IT, electronics, and video games brands including Kaspersky, ESET, Bitdefender, Veho, and Blizzard for retail shops, wholesalers, and B2B distribution.
- Designed responsive web banners for brand products featured on retail shop websites (Best Buy, Walmart, Sanborns, Sears, Liverpool, Palacio de Hierro) and company websites.
- Created digital and print media paid ads for brand products.
- Designed weekly email newsletters directed to wholesaler databases.
- Developed packaging design and tropicalization for IT antivirus boxes and bundles.
- Created point-of-purchase design to generate presence and drive purchases in retail shops.
Graphic Designer
CPSADCV · Freelance · February 2013 - September 2013
- Designed packaging, created logotypes, and executed brand revamps.
Door to Door Fundraiser
HF · Leeds, UK · September 2012 - January 2013
- Knocked up to 150 doors per day in West Yorkshire neighborhoods to solicit donors for cancer charities.
Photography Editor
FG · Mexico City · August 2010 - August 2011
- Executed photographic manipulation, restoration, retouching, montages, and color adjustments.
Graphic Designer Internship
a previous company · Mexico City · August 2009 - March 2010