Mohammad M.
Senior Technical Lead / Shopify & AI Tech Referent
Notable Highlight
Led a 30-engineer team delivering premium Shopify Plus platforms for Saudi giga-projects Six Flags Qiddiya and Aquarabia, owning the full stack from Liquid theme builds to multilingual Markets storefronts and clean ERP/CRM integrations.
Experience Summary
Muhammad Ahsan Qureshi is a Shopify-focused Technical Lead and Full Stack Developer with 7+ years of experience building, optimizing, and scaling Shopify and Shopify Plus stores for international clients. His background is deeply rooted in ecommerce, with expertise spanning custom theme development, Shopify architecture, API integrations, performance optimization, payment systems, and technical leadership. Over the course of his career, he has progressed from hands-on Shopify development into leadership roles where he manages development teams, reviews technical implementations, guides architecture decisions, and oversees project delivery. He currently operates in a technical leadership capacity, managing approximately 30 developers while contributing to technical strategy, code reviews, and solution design. His experience extends beyond storefront development into broader ecommerce ecosystems involving integrations, payment processing, merchandising systems, Google Merchant Center troubleshooting, Meta integrations, ERP connectivity, and large-scale digital platforms. He combines strong Shopify expertise with a practical understanding of scalability, operational complexity, and business impact.
Key Achievements
- Led a 30-engineer team delivering enterprise digital commerce platforms for Six Flags Qiddiya and Aquarabia, overseeing ecommerce systems, integrations, payments infrastructure, and platform architecture. - Built and managed multilingual and multi-currency Shopify Markets storefronts with localized checkout, market-specific pricing, hreflang implementation, and international routing architecture. - Owned end-to-end Shopify Plus implementations, including custom themes, Shopify Functions, Checkout UI Extensions, integrations, analytics infrastructure, and performance optimization. - Led migrations from legacy ecommerce systems to Shopify Plus, including data migration, feed integrations, operational architecture, and post-launch optimization. - Developed unified integration layers connecting Shopify with ERP, CRM, fulfillment, payment, and marketing systems while improving reliability and reducing operational complexity. - Built custom dashboards and analytics infrastructure to create centralized operational visibility across ecommerce performance, inventory, and order management. - Delivered storefront performance improvements through Hydrogen builds, infrastructure optimization, AWS architecture, and Core Web Vitals optimization. - Implemented AI-native development workflows, including automated PR review systems, AI-powered operational tooling, semantic search systems, and commerce workflow automation.
Skills
Work Experience
Senior Technical Lead / Shopify & AI Tech Referent
Glo. · Remote · Saudi Arabia & Global · Jun 2024 – Present
- Led development of the digital platforms for two Saudi giga-project theme parks, Six Flags Qiddiya and Aquarabia, directing a cross-functional team of 30 engineers across storefront, platform, CMS, and integration workstreams to a premium delivery standard.
- Owned the Shopify Plus commerce layer across premium enterprise accounts: theme/Liquid work, custom storefront sections, Checkout UI Extensions, and Admin GraphQL app integrations, all held to the performance and design standard these brands require.
- Built and managed multilingual, multi-currency international storefronts on Shopify Markets, covering language routing, market-specific pricing and content, localised checkout, and hreflang/SEO. Resolved the routing and tax/currency edge cases that surface at launch.
- Set up and optimised product feeds across Google Merchant Center and Meta Commerce Manager: feed rules, market-specific pricing/language, and catalogue quality, keeping Shopping and dynamic-ads eligibility healthy across markets.
- Architected a unified integration layer orchestrating Shopify with CRM, ERP/finance, fulfilment, OTP, and VGS payment infrastructure, improving cross-service reliability and cutting operational complexity.
- Embedded AI as standard team tooling: an AI-powered PR-review pipeline enforcing architectural standards, a LangGraph multi-agent system orchestrating commerce workflows, and a RAG knowledge base. Cut deployment time 40% by redesigning CI/CD on GitHub Actions with automated testing and staged rollouts.
Lead Shopify Developer
CC · Remote · United States · May 2024 – Apr 2025
- Led end-to-end production delivery of Shopify Plus solutions for international DTC merchants: custom Liquid themes, custom apps on the Admin API, Checkout UI Extensions, and Shopify Functions.
- Delivered multilingual, multi-currency storefronts via Shopify Markets, including market-specific pricing and localised checkout for brands selling across regions.
- Spearheaded legacy e-commerce migrations to Shopify Plus, owning data migration, third-party app and feed integration, theme conversion, and post-launch performance tuning.
- Built merchant dashboards integrating real-time analytics, inventory, and order management into a usable single source of truth for performance, plus custom admin tooling for discounting logic and shipping rules.
- Engineered AI-assisted operations where they paid off: a tool-using merchant assistant on the Admin GraphQL API, a dynamic-pricing engine via Shopify Functions, and ML-based order anomaly detection that reduced chargebacks.
Fullstack Lead Shopify Developer
Puf. · Dubai, UAE · Mar 2023 – Jun 2024
- Led a full custom build, migrating from Online Store 2.0 to a Hydrogen v2 headless storefront, with measurable Core Web Vitals and conversion gains held to a premium-brand standard.
- Drove the design-to-live theme programme: storefront architecture, mobile-first execution, accessibility, and QA through go-live.
- Maintained clean integrations across Klaviyo/ESP, PayloadCMS, fulfilment, and analytics, keeping data flowing reliably between commerce, content, and marketing.
- Built production ETL pipelines for order and user analytics on AWS Lambda + DynamoDB and engineered CloudFront caching that cut Storefront API response times by 35%.
- Shipped AI-powered product discovery (embedding-based semantic search) and an LLM support agent over live Shopify data, lifting add-to-cart rates and deflecting support volume.
Fullstack Shopify Developer
Pri. · Texas, United States · Apr 2022 – Mar 2023
- Built custom Shopify Plus extensions on the Storefront and Admin GraphQL APIs and Hydrogen v2 storefronts for high-volume merchants.
- Optimised AWS S3 / CloudFront asset delivery, improving storefront load speeds by 50%, and migrated legacy apps to AWS Lambda serverless for better uptime and lower cost.
- Built data pipelines for automated inventory tracking and pricing updates across stores.
Lead Shopify & WordPress Developer
ZA · Sweden · Jan 2020 – Apr 2022
- Architected and maintained cross-platform Shopify and WordPress plugins handling millions of API requests daily at high reliability.
- Built a computer-vision product cataloguing and visual-search pipeline that auto-tagged and enriched Shopify listings, eliminating hours of manual data entry at scale.
- Integrated an LLM-based product-description generator into Shopify/WordPress admin workflows and event-driven anomaly detection on Lambda monitoring real-time analytics.
Junior Shopify & WordPress Developer
KD · Islamabad, Pakistan · Feb 2019 – Jan 2020
- Developed and maintained Shopify and WordPress themes and plugins, including Liquid templating and custom storefront sections.
- Optimised Laravel APIs supporting Shopify integrations, cutting response time 30%, and implemented CI/CD on GitHub Actions for theme and plugin releases.