Chanda J.
TikTok Shop & Social Commerce
Compare at US rates $10,500/mo?
Notable Highlight
TikTok Shop Operations Specialist with 3 years of hands-on end-to-end experience across PH and UK brands. Managed high-volume shops and drove measurable growth through PDP optimization, promotions, affiliate coordination, and account health management. Delivered results including scaling a UK brand from ~£290 to £5,000-£6,000 weekly sales and driving Girl Code's Christmas campaign from ~7,000 to 30,000+ monthly units sold.
Experience Summary
Managed back-end operations for TikTok Shop across the Philippines and UK for three years, supporting GCP (10K orders/month), Curls by a previous company PH (25K orders/month), and ProBRN UK, handling 55,000+ combined monthly orders.
Key Achievements
For a UK educational toys brand, Chanda scaled performance from an average of 2 orders daily (approximately £290 weekly) to £5,000-£6,000 in weekly sales by optimizing the shop, running affiliates, and managing ads, while improving ROAS from 1.0-1.5 to approximately 3.5. For established TikTok Shop brands including Girl Code (apparel) and Zenut Yens (haircare), she sustained and grew high-volume operations with average daily orders of approximately 300 and 500+ respectively, handling end-to-end operations and campaigns. During a major Christmas campaign, she planned sample allocation to affiliates, doubled ad budgets, and optimized GMV Max ads, achieving 11-12 ROAS and increasing daily orders from approximately 300 to about 1,000. In campaign-based PDP optimization, she updated 25-30 SKUs (including gift-with-purchase details, shipping and discount frames) and achieved approximately 3x sales versus BAU (from approximately 300 to around 1,500 orders during campaign periods).
Skills
Work Experience
E-Commerce & Social Media Operations Manager (TikTok Shop & Shopee)
JA · Remote · 2021 - Present
- Manage day-to-day TikTok Shop and Shopee commerce operations.
- Optimize 50+ product listings and support consistent revenue growth.
- Collaborate with creators and affiliates to promote products through TikTok content.
- Plan and execute content ideas aligned with TikTok trends and product sales.
- Create and edit content for TikTok account.
- Prepare weekly performance and sales reports.
- Reply to customer messages and concerns.
TikTok Shop Accounts Manager
PSM · Remote · 2025
- Manage and optimize US TikTok Shop accounts for internal brands and client accounts, supporting growth of the TikTok Shop channel.
- Migrate and structure product SKUs from Amazon and Walmart to TikTok Shop, ensuring accurate listings, pricing alignment, and optimized product pages in TikTok Seller Center.
- Lead affiliate activation and creator outreach, monitoring performance and driving creator-led sales.
- Analyze key metrics including GMV, CPO, conversion rates, and affiliate contribution to identify growth opportunities.
- Deliver weekly performance reports and collaborate with leadership to develop scalable workflows and processes for expanding TikTok Shop operations.
E-Commerce Virtual Assistant (TikTok Shop, Shopee & Lazada)
a previous company · Remote · 2025 - Present
- Maintain and optimize Shopee, Lazada, and TikTok Shop listings, ensuring accuracy and platform compliance.
- Track daily platform performance and per-SKU sales using dashboards and Google Sheets.
- Support execution of digital marketing and ad campaigns across e-commerce platforms.
- Coordinate with content and marketing teams for BAU and campaign visuals and captions.
- Assist with affiliate program growth, including creator prospecting, invites, seeding kits, and performance follow-ups.
- Manage Shopee sample fulfillment and maintain relationships with top TikTok affiliates.
TikTok Shop Virtual Assistant
CC · Remote · 2025 - 2026
- Manage assigned TikTok Shop stores, ensuring optimized listings, promotions, and compliance.
- Set up and optimize GMV Max ad campaigns, scaling daily orders from 1/day to 50-60/day.
- Coordinate with affiliates and internal teams for timely campaign execution.
- Track store and campaign performance using TikTok Shop analytics and internal dashboards.
- Identify trends and implement optimizations to improve conversion rates and campaign efficiency.
- Reply to customer messages and concerns.
Social Media Virtual Assistant
FFC · Remote · January 2025 - July 2025
- Design and schedule social media content across Facebook, Instagram, YouTube, podcasts, and blogs.
- Optimize captions, thumbnails, and posting schedules using Meta Business Suite and YouTube Studio analytics.
- Manage DMs, comments, and email inquiries, supporting lead nurturing and customer engagement.
- Track content KPIs including reach, engagement, and click-through rates.
General Virtual Assistant
EWT · Vancouver, Canada (Remote) · August 2025 - Present
- Respond to client inquiries via email and social media, ensuring timely, professional communication.
- Draft, review, and manage client and vendor contracts, maintaining organized digital records.
- Schedule appointments and meetings using Google Calendar, coordinating with clients and internal teams.
- Create, edit, and publish social media content (videos and images) to support consistent brand presence.
- Assist with remote event coordination for weddings and special events, supporting timelines and deliverables.
- Collaborate with team members to ensure smooth execution of client deliverables and campaign content.