Jawad B.
Senior Merchandise Planner
Compare at US rates $36,000/mo?
AI Experience
Notable Highlight
Successfully launched and scaled the premium beauty and cosmetics division for a previous company South Africa from the ground up, establishing prestige brand partnerships including Lancôme, Benefit, and Smashbox, and growing the division into a multi-million ZAR business across more than 500 stores. Works hands-on with Gemini - the AI Experience section above has the examples.
Experience Summary
Jawad was a retail executive with 20 years of global experience in merchandise planning, category management, and omni-channel operations. Beginning his career in 2000 in prestige beauty and cosmetics, he worked across South Africa, the United Kingdom, Hong Kong, Germany, and Saudi Arabia. He specialized in end-to-end management of both hard lines and soft lines, including apparel, luxury cosmetics, big-box home furnishings, and athletic goods. Throughout his career, J. operated at large enterprise scale, managing retail portfolios valued up to 1.2 billion ZAR, spearheading commercial division roll-outs across 500+ stores, and directing multi-tiered planning teams.
Key Achievements
- Successfully launched and scaled the premium beauty and cosmetics division for a previous company South Africa from the ground up, establishing prestige brand partnerships (Lancôme, Benefit, Smashbox) and growing the division into a multi-million ZAR business across more than 500 stores.
- Served as Planning Manager at MP, directly managing a multi-category portfolio valued at 1.2 billion ZAR and leading a team of 12 corporate planners (8 senior and 4 junior).
- Partnered with global entrepreneur Michael Mikborg in Hong Kong to establish the e-commerce fashion platform CC, serving as E-commerce Manager and Merchandise Manager to build business infrastructure from scratch.
- Spearheaded the multi-category Planning Analyst division at a previous company, managing data orchestration, commercial insights, and inventory tracking across the health, beauty, and baby divisions.
Skills
Work Experience
Senior Merchandise Planner
CUM · Aug 2024 - Present
- Develop pre-season financial plans and post-seasonal range review meetings.
- Conduct market share analysis and scoping, and determine pre-season range structure.
- Execute NOOS forecasting and monthly MFP reprojections.
- Drive efficiencies across the supply chain and manage vendor relationships.
- Plan K-Way factory production and mitigate production risks.
- Develop new store budgeting and assortment planning strategies.
- Coordinate stock across corporate divisions and wholesale channels to service sales.
- Execute in-season planning and optimization.
- Lead and manage allocators and replenishment analysts.
- Manage replenishment parameters and optimize store grading.
- Collaborate with visual merchandise on trading space optimizations, key product launches, and hotspots.
- Provide merchandising-to-marketing input on seasonal launches and product innovation.
- Optimize online sell-through by ensuring optimal product availability.
- Manage end-to-end supply planning and key account management for branded apparel (Salomon, The North Face, XTM, Jack Wolfskin).
Planning Analyst
a previous company · June 2020 - July 2024
- Planning Analyst (Healthcare | Baby | Beauty | Accessories)
- Translated business financial plans into category-specific sales, margin, and inventory budgets.
- Developed annual Financial Merchandise Plans at a previous company, Department, and Class levels.
- Drove S&OP and reviewed Demand Plans to overall Department Financial Plans; managed exceptions.
- Managed OTB and Projected Intake Spend through supply planning.
- Delivered weekly Executive Scorecard management and reporting.
- Approved buy plans and innovation planning.
- Managed range reviews and identified missed opportunities to optimize category performance.
- Provided vendor strategy input through robust supply planning analytics.
- Managed critical path for event-specific programs (Christmas, Easter, Mother's Day, etc.).
- Developed business processes and designed management reporting.
- Senior Category Planner (Medicinal | External Health)
- Developed and executed merchandising strategies to maximize sales and profitability.
- Managed assortment planning, stock allocation, and inventory levels for optimal product availability.
- Analyzed sales trends and consumer behavior to inform buying and planning decisions.
- Oversaw seasonal planning, product launches, and markdown strategies.
- Aligned merchandising strategies with business objectives through retail team collaboration.
- Conducted market and competitor analysis to identify growth opportunities and refine product strategies.
- Provided regular performance updates and strategic recommendations to senior leadership.
- Ensured data accuracy and integrity across reporting and merchandising tools.
Planning Manager (FTC)
a previous company · Jan 2019 - Jul 2019
- Led department trading actions and aligned team forecasts with business financial plans.
- Assessed channel performance and directed decisions on stock optimization.
- Established clear line card processes and communicated strategy and performance to stakeholders.
- Identified trends in WSSI and communicated risks and opportunities to senior management.
- Translated long-term sales plans into actionable department strategies for all KPIs.
- Oversaw inventory management and provided cross-functional solutions to reach end-of-season stock targets.
- Conducted hindsight assessments to formulate financial building blocks for strategy planning.
- Partnered with buying counterparts to formulate department forward pricing strategy.
- Managed OTB process, influencing buying strategies to meet department KPIs.
- Optimized buying strategies to maximize opportunities and demonstrated flexibility in approach.
- Conducted regular store visits and competitor reviews.
- Developed and mentored team, fostering growth and skill development.
- Collaborated with key stakeholders on cross-functional projects and process improvements.
Brand Planning & Operations Manager
BI · Jun 2016 - Mar 2017
- (No detailed responsibilities provided in source document)
Senior Planning and Buying Manager
LISA · Nov 2015 - Apr 2016
- (No detailed responsibilities provided in source document)
Senior Product Buying Manager
PR · Mar 2014 - Oct 2015
- (No detailed responsibilities provided in source document)
Buying & Merchandising Manager
CC · Nov 2012 - Feb 2014
- (No detailed responsibilities provided in source document)
Planning Manager
a previous company · May 2012 - Oct 2012
- (No detailed responsibilities provided in source document)
Planning Manager
MPA · Apr 2010 - Mar 2012
- (No detailed responsibilities provided in source document)
Senior Planner
a previous company · Jun 2006 - Mar 2010
- (No detailed responsibilities provided in source document)
Merchandise Planner
TU · Aug 2004 - May 2006
- (No detailed responsibilities provided in source document)
Buyer (Beauty)
a previous company · May 2000 - May 2004
- (No detailed responsibilities provided in source document)