Notable Highlight
Led custom furniture design and quality control initiatives to ensure premium product standards and customer satisfaction. Improved operational efficiency through ERP systems, Excel reporting, process optimization, and logistics coordination.
Experience Summary
E-commerce, operations, and brand experience professional with 12+ years across digital commerce, product design, fulfillment operations, supply chain coordination, finance operations, and social media marketing. Managed online storefronts, optimized product listings, coordinated logistics, supported revenue growth, and created digital marketing assets for customer acquisition. Skilled in TikTok Shop management, affiliate marketing, visual quality control, ERP systems, financial reporting, vendor management, and process improvement. Combined creative design expertise with analytical operational skills to improve customer experience, streamline workflows, and drive business performance.
Key Achievements
Successfully managed high-value customer accounts, developed revenue-generating sales pipelines, and supported repeat business through effective client relationship management. Built and optimized TikTok Shop storefronts, managed affiliate partnerships, improved digital product visibility, and used performance analytics to enhance conversion opportunities. Delivered operational improvements by automating workflows, managing high-volume invoicing, strengthening vendor coordination, and maintaining strong delivery and payment compliance standards.
Skills
Work Experience
Fulfillment, Operations & Design Director
CHP · Jan 2018 – June 2026
- Engineered end-to-end sales pipelines and client management strategies, successfully closing high-ticket deals valued up to ₱200,000 per client and maintaining a ₱500,000+ average annual value per account through repeat business.
- Headed custom furniture design initiatives and implemented rigorous visual quality control inspections to guarantee premium manufacturing standards before customer handover.
- Coordinated localized freight, delivery scheduling, and supplier communications to eliminate manual handling errors and ensure a seamless, zero-delay customer delivery experience.
- Built and scaled the digital storefront footprint via Facebook and Instagram; utilized Canva and video editing suites to produce high-engagement graphics, Reels, and short-form video campaigns.
- Maintained website accuracy, designed targeted landing pages, and supported performance tracking across social media marketing funnels, Google Ads, and local SEO optimizations to scale inbound organic leads.
TikTok Shop Manager & Affiliate Marketer
HIAEC(C · Jan 2022 – June 2026
- Launched and managed end-to-end TikTok Shop storefronts, handling SKU listing optimization, product descriptions, pricing matrices, visual branding, and live inventory syncs.
- Sourced, onboarded, and managed high-converting TikTok creators and influencers; developed performance-based commission structures that maximized campaign ROI and scaled shop revenue.
- Supervised daily backend order processing, tracking fulfillment metrics and logistics data to maintain stellar shop health scores and platform compliance.
- Monitored TikTok algorithms and e-commerce KPIs weekly, using performance analytics to rapidly adjust content formats, ad spends, and creator outreach strategies for optimal conversion.
Revenue Assurance / Transport Billing Expert and Supply Chain Operations Coordinator
NG · May 2013 – Dec 2017
- Managed daily transactions, reconciled accounts, and produced monthly financial statements using SAP and Excel to ensure audit readiness and inform strategic decisions.
- Oversaw high-volume vendor invoices (500+/month) and expense reports, ensuring strict adherence to global finance policies and achieving a 98% on-time payment rate.
- Directed end-to-end transport operations and optimized shipment scheduling via ERP systems, sustaining a 98% on-time delivery rate across domestic and international routes.
- Cultivated strategic partnerships and reconciled statements across 40+ vendors, reducing payment delays by 30% and lowering transport costs.
- Spearheaded billing workflow enhancements and established KPI dashboards, cutting processing time by 20% and strengthening cross-departmental reporting efficiency.