Jonathan G.
✨ Newly AddedE-Commerce Manager
Compare at US rates $18,000/mo?
AI Experience
Notable Highlight
Scaled e-commerce revenue 115% year-over-year at CH ($130K to ) and built a DTC hearing brand from zero to while managing full P&L, Shopify, and multi-channel paid media. Works hands-on with Gemini and Claude - the AI Experience section above has the examples.
Experience Summary
E-commerce and digital marketing leader with 8+ years scaling online businesses across DTC and retail channels. Expertise in Shopify and Adobe Commerce platform management, GA4/CRO optimization, and paid media across Meta, Google, and TikTok. Grew revenue 100%+ through strategic campaigns, operational automation, and AI-powered workflows.
Key Achievements
Scaled e-commerce revenue 115% YoY for CH ($130K → revenue). Built DTC hearing protection brand UH from zero to revenue while managing full P&L. Grew revenue 100%+ in 6 months at SSM and reduced order processing time by 40% through workflow automation. Built AI-powered product data standardization pipeline (Claude + Google Colab) that processed 1,400 SKUs in 2 weeks versus 3+ months manually.
Skills
Work Experience
E-Commerce Manager
CH · Ecuador · Jan 2026 - Present
- Scale web channel 115% YoY ($130K → ) through strategic campaigns, product optimization, and cross-functional coordination.
- Manage 110K+ SKU catalog across Shopify and Adobe Commerce (Magento) multi-country environment with seamless inventory and pricing synchronization.
- Build and implement comprehensive e-commerce strategy, roadmap, and quarterly OKRs aligned with business objectives and revenue targets.
- Develop multi-channel digital marketing strategies and manage paid media budgets across Google Ads (Search, Shopping, Performance Max), Meta Ads, and TikTok Ads.
- Implement GA4 dashboards and CRO testing framework; own conversion rate optimization roadmap with focus on A/B testing, funnel analysis, and behavioral segmentation.
- Build AI-powered automation workflows (Claude + Google Colab, Python) to standardize product data, reduce manual tasks, and improve operational scalability.
- Coordinate with merchandising, operations, fulfillment, and 3PL partners on product launches, promotions, inventory planning, and delivery optimization.
E-Commerce Manager
UH · Remote · Mar 2025 - May 2026
- Build DTC brand from zero to revenue; own full P&L including revenue targets, marketing budget, product strategy, and operational efficiency.
- Manage Shopify Plus storefront: product pages, collections, inventory, pricing, promotions, and customer account experiences.
- Develop and execute digital marketing strategies for Kickstarter campaign launch, including SEO, SEM, and paid media coordination with external agencies.
- Manage paid media across Meta Ads (Facebook, Instagram), Google Ads (Search, Shopping), and TikTok Ads; implement Meta Pixel tracking for conversion measurement.
- Coordinate BackerKit setup (surveys, pre-order configuration, subscription billing) and end-to-end prelaunch infrastructure for crowdfunding.
- Implement email automation (Klaviyo) and coordinate cross-channel content distribution: TikTok, Instagram, email, product launch campaigns.
- Conduct GA4 tracking implementation, funnel analysis, and A/B testing on landing pages, checkout, and product discovery to optimize conversion and AOV.
E-Commerce Manager
SSM · Ecuador · May 2023 - Aug 2024
- Grow e-commerce revenue 100%+ (66% in first 6 months) through multi-channel strategy optimization and operational automation.
- Manage e-commerce website functionality: product listings, pricing, inventory, UX/UI improvements, and conversion optimization.
- Design and implement multi-channel marketing strategies: email, Google Ads (Search, Shopping), Meta Ads (Facebook, Instagram), SEO/SEM.
- Build unified offer management system across 4 channels (web, Uber Eats, Rappi, PedidosYa) with synchronized inventory and pricing.
- Build and document SOPs for order picking, delivery, and contraentrega workflows; reduce manual coordination by 50% and improve fulfillment efficiency.
- Implement GA4 dashboards and monitor KPIs: conversion rates, cart abandonment, AOV, customer lifetime value, and channel profitability.
E-Commerce Coordinator → Digital Marketing Coordinator
FCL · Ecuador · Jun 2019 - Jun 2023
- Scale e-commerce from launch to leading revenue channel over 4 years; build sustainable growth through continuous optimization and channel expansion.
- Manage e-commerce platforms (Shopify, Prestashop, Vtex): product listings, inventory management, pricing strategy, promotional calendars.
- Produce compelling digital content and support multi-channel marketing: Google Ads, Meta Ads, email, SEO/SEM, social media.
- Leverage GA4 to monitor website traffic, conversion rates, customer behavior, and campaign performance; implement data-driven optimization strategies.
Digital Marketing Coordinator
PCEI · Ecuador · Feb 2017 - Jun 2019
- Manage digital marketing for 49+ retail store locations across Ecuador, coordinating multi-location campaigns and local SEO strategies.
- Manage advertising budgets across Google Ads (local search, display), Meta Ads (Facebook, Instagram), and negotiate favorable terms with media agencies.