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Waheed S.

TikTok Shop Manager

United Kingdom9+ years experience$4,500/mo

Compare at US rates $13,500/mo?

Notable Highlight

TikTok Shop Manager with 7+ years of e-commerce experience, managing up to 5 TikTok Shop accounts simultaneously with 120+ products.

Experience Summary

Waheed is a creator and affiliate marketing specialist with 7+ years of e-commerce and marketplace experience, primarily scaling TikTok Shop accounts and building high-performing affiliate partnerships. He has demonstrated expertise in affiliate recruitment, partner performance optimization, and commission structure design, successfully scaling affiliate networks to generate $200K+ in monthly revenue. Through product listing optimization, pricing strategy, and promotional campaigns, he has consistently increased GMV by 30-35% and improved conversion rates by 1.6-2 percentage points, combining hands-on channel management with data-driven ROI optimization across large-scale e-commerce operations.

Key Achievements

Built and scaled affiliate networks generating $200K+ in monthly revenue; onboarded 12 high-performing affiliates generating $120K monthly revenue; increased GMV from $400K to (+32%) over 18 months; improved conversion rates from 2.1% to 3.7%, generating an additional $40K in monthly revenue; increased quarterly product revenue by 75% and overall shop GMV by 27% through targeted promotional strategies; reduced shipping delays by 22% and customer complaints by 18%.

Skills

TikTok Shop ManagementAffiliate MarketingCreator RecruitmentAffiliate Relationship ManagementCommission OptimizationPerformance AnalysisCampaign StrategyPaid Media ManagementROI OptimizationProduct Listing OptimizationA/B TestingData AnalysisAudience TargetingInventory ManagementFulfillment CoordinationDashboard CreationCampaign MeasurementCross-Functional CollaborationE-commerce OperationsContent Optimization

Work Experience

TikTok Shop Manager

HUCC · 2023-Present

  • Managed day-to-day operations across 5 TikTok Shop accounts and 120+ products, contributing to growth in marketplace performance and revenue.
  • Built and scaled affiliate and creator partnerships, onboarding 12 high-performing affiliates who generated $120K in monthly revenue.
  • Analyzed affiliate and creator performance and redesigned commission structures to incentivize stronger partner performance and increase affiliate-driven sales.
  • Increased total GMV from $400K to (+32%) over 18 months through product optimization and promotional strategy.
  • Optimized product listings, titles, images, and descriptions, improving conversion rates from 2.1% to 3.7% and generating an additional $40K in monthly revenue.
  • Developed and executed pricing and promotional strategies that increased product visibility in TikTok Shop search and discovery by 45%.
  • Managed advertising campaigns with monthly budgets of $50K-$60K, achieving up to 22% higher ROI.
  • Used performance analysis to identify growth opportunities across product, affiliate, and campaign activity.

E-Commerce & Marketplace Coordinator

SPAS · 2018-2022

  • Managed 3 TikTok Shop accounts, maintaining compliance with platform policies and avoiding penalties or account suspensions.
  • Conducted affiliate and creator performance analysis and adjusted commission structures to incentivize high-performing partners, increasing affiliate-driven sales by 30%.
  • Implemented targeted promotional strategies for top-selling products, increasing quarterly product revenue by 75% and overall shop GMV by 27%.
  • Collaborated with marketing and product teams on seasonal campaigns, contributing to a 20% increase in total monthly sales.
  • Improved fulfillment and supply-chain accuracy, reducing shipping delays by 22% and customer complaints by 18%.
  • Forecasted inventory for promotions and seasonal demand to support campaign execution and product availability.

Sourced by Lovie Garcia